Although Facebook and Twitter are the current darlings of the social networking arena, let us not forget about MySpace with over 70 Million users in the United States alone.MySpace is another extremely popular social networking site which has been overshadowed by the popularity of Facebook since about 2008.
And, there are still plenty of active users here for you to attract to your site through MySpace myAds. Still in BETA as of this writing (meaning they are still working out all the kinks), it is MySpace’s answer to monetizing their users. This is good news for you and potentially a great opportunity to drive traffic to your online store.
Consider it a gift to you that MySpace myAds isn’t too popular right now. In my opinion, there are not enough advertisers taking advantage of this opportunity. Their loss, your gain if you take action and try this ad platform!
Like Facebook, there are plenty of contextual advertising filters so your ad is shown to the most appropriate audience either on a CPC or CPM ad spend.
- Age
- Education level
- Gender
- Hobbies
- Interests
- Location – city, state, nationwide or zip code radius
- Parental status
- Relationship status
Currently, the big difference between advertising on MySpace versus Facebook is the cost-per-click costs. On MySpace, the bids start ~$0.05 and bids on Facebook start around $.20.
It is easy to get started and you can end your ads at any time. Don’t overlook this opportunity for your online store. Remember, fish where the fish are!
Good luck,
David Wauters
OnlineStoreCoach.com
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