Category Archives: Blog

How to develop a direct mail program for your online store

Direct mail is HUGE opportunity area for online retailers.  Unfortunately, businesses often dismiss direct mail as too expensive.  Too often online retailers rely too much on other marketing channels like email and organic search engine traffic, due to the low cost nature of the medium.  Admittedly, this is easy to do…. Continue Reading

Free website traffic from industry forums

Often these industry forums are on well-respected, authority sites.  And since the search engine loves these, they are often indexed well in the search engine results.  Therefore, the discussion boards or blog comments get more exposure than other types of sites. This gives you an opportunity to get many good inbound links, which are great… Continue Reading

Blog Comments – How to Drive More Traffic from Someone Else’s Blog

Blogs are loved by search engines.  Search engines love the new, original content a blog delivers.  And there are certain blogs with a lot of authority in their niche.  You will want to find these immediately…. Continue Reading

Submit your site to human-edited directories

Google and other search engines have grown to love and respect human edited directories.  Plus, there are added bonuses of being listed in these types of human edited directories:… Continue Reading

Drive Traffic with ebay Classified Ads

When you think of eBay, you think of online auctions. Most people do. But what if there was a way for you to drive traffic directly from eBay.com to your online store.You can still sell via auction or set up an online store within eBay, but there is also a way for you to tap… Continue Reading

Advertising with Amazon Product Ads

Ready to reach tens of millions of qualified online shoppers?Unlike other popular sites (like Facebook, YouTube or popular blogs like the entertainment site TMZ or the political site, The Huffington Post), visitors to Amazon.com are likely to be in shopping mode. Don’t miss this point – they are ready to buy! Rarely, would you just… Continue Reading

Advertise using MySpace MyAds

Although Facebook and Twitter are the current darlings of the social networking arena, let us not forget about MySpace with over 70 Million users in the United States alone.MySpace is another extremely popular social networking site which has been overshadowed by the popularity of Facebook since about 2008. And, there are still plenty of active… Continue Reading

How to Legitimately Buy a Text Link Ad

Paid text links can be used for different purposes – traffic and SEO. For this tip, I am talking about direct traffic. Meaning you, the advertiser, wants to advertise via text links to drive traffic to your online store. This is a totally white-hat technique that can work for you. So, we are focusing on… Continue Reading

Submit Your Website to a Paid Directory

Here’s another Internet marketing tip for your website.  This article features ideas for submitting your website to the most popular directories. Known as Internet’s Oldest Directory (circa 1994), Best of the Web (botw.org) can be a good platform for driving more traffic and better SEO rankings for your online store. Their main product is Directory… Continue Reading

How to Leverage Your Best Performing Keywords

Hopefully, you have your Google AdWords campaigns running at a profitable ROI.  If so, you can leverage your best performing keyword efforts. You can now take your best ad groups or campaigns or keywords and try them in the next two biggest search engines – Yahoo and MSN (Bing). Once you are done optimizing your AdWords… Continue Reading